Design director and brand consultant with over 15 years experience designing and developing brands in the retail sector.

I offer a holistic view over all aspects of how a brand communicates. Whether it is creating brand and art direction guidelines to ensure consistent visuals, a website that communicates who you are, or marketing campaigns that show what you do.

Featured work

Brand identity design for a London based community food hub.

Follow my instagram to see recent work.

Loved working with @cgproduction_ and @eden_clark_studio to redesign the identity for their creative production agency @its_ecpc . Having the beautiful imagery and video they produce to design with was a gift 😍 #graphicdesign #graphicdesign #graphi
Loved working with @cgproduction_ and @eden_clark_studio to redesign the identity for their creative production agency @its_ecpc . Having the beautiful imagery and video they produce to design with was a gift 😍 #graphicdesign #graphicdesign #graphi
Website redesign for my old friend and super talented illustrator @laylatheimpaler Layla always has a clear creative vision so my job here was simple but happy to bask in her reflected glory! #graphicdesign #graphicdesign #graphicdesigner #identity
Is it weird to post the rejects?! I think we developed the right route for Ivy Sterling but I do like these little losers #graphicdesign #graphicdesign #graphicdesigner #identitydesign #brandidentity #branddesign #posterdesign #branddesigner #brand
Proof of concepts for branding of financial advisory start-up Ivy Sterling. Combining modern graphics with traditional textures to give a timeless feel. #graphicdesign ##graphics #graphicdesigner #identitydesign #brandidentity #branddesign #posterde
Branding and brand guidelines for financial advisory start-up Ivy Sterling. Combining modern graphics with traditional textures to give a timeless feel. #graphicdesign ##graphics #graphicdesigner #identitydesign #brandidentity #branddesign #posterde
Brand identity and brand guidelines for @cancerplatform working with dreamboats @frannybabb and @zebalowe. We kept the original logo and pink but created guidelines for their usage while developing everything else that builds brand recognition, from
Brand identity and brand guidelines for @cancerplatform working with dreamboats @frannybabb and @zebalowe. We kept the original logo and pink but created guidelines for their usage while developing everything else that builds brand recognition, from